Video is becoming more and more important in terms of content, particularly for social media, as well as for websites. We have recently undertaken filming for a series of videos for our client Healthy Paws, which is a dog food brand providing 100% hypoallergenic complete dog food. As part of the campaign we produced a beach holiday video which has been posted both on YouTube and on facebook and we have invited the facebook community to share their beach holiday videos of their dogs on the Healthy Paws facebook page for a chance to win prizes.