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The LOROS Garden Appeal was launched in early 2011 to raise funds for a beautiful garden to be installed at the Leicester hospice on Groby Road. The project involved two phases, one creating a garden for the RHS Hampton Court Palace Flower Show which raised awareness of the hospice movement generally and then reinstating the garden back at LOROS in Leicester. A combination of fund-raising events, direct mailing and a public relations campaign managed by Nicky Stephen Marketing enabled this project to achieve success raising almost £50,000 in a matter of months and culminating in a Silver Award at RHS Hampton Court. The garden will be moving to its permanent home at LOROS in Leicester in the Spring of 2012. To see some of the press coverage visit http://www.lorosgarden.org.uk/Fund/press/press.html
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