Cape Westerly is a men's clothing brand launched with an e-commerce website in the Autumn 2010.  The brand is inspired by love of the outdoors and features clothes with a sporty heritage, including sailing shirts, rugby shirts, joggers and t-shirts.  Westerly is actually a beachside community in Rhode Island, so the corporate identity melds influences of yachting and walks beside the sea with an 'old school' badge.